Archive for the ‘Content management’ Category

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Challenges with QR codes

by | December 15th, 2016

Physicians should avoid QR codes in marketing efforts. The Problem with QR Codes As mobile-phone browsers become even faster, the need to utilize a quick response code, commonly referred to as a QR code, is almost obsolete. You will recognize QR codes as the ubiquitous black-and-white graphic images with small squares on a variety of…Read the Rest of Article

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Photo Use and Licensing Rights

by | September 1st, 2016

Catalyst Healthcare Marketing Knows the Right Way to Handle Photo Rights Just because you see a picture online doesn’t mean it’s yours to use. No one would approve of you taking a painting from a gallery without paying. Photos, infographics and other creative products are intellectual property that belongs to those who developed them. Many…Read the Rest of Article

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Van Halen and Catalyst Healthcare Marketing: Quality Control Rock Stars

by | November 20th, 2015

One of the least glamorous jobs in promoting a concert or marketing a business involves quality control. Everyone assumes that the details have been handled. It’s a thankless job because few notice when it’s been done correctly. But everyone comments when things do not go according to plan. The Catalyst quality control team knows that…Read the Rest of Article

Posted in Catalyst Healthcare Marketing, Content management, Outreach Marketing, Press Releases, Quality Control, SEO content, Social Media, Web design | Comments Off on Van Halen and Catalyst Healthcare Marketing: Quality Control Rock Stars

Set the Hook for Email Spam and Phishing Forms that Troll Past Your Medical Practice

by | October 13th, 2015

Email and web-based forms have changed the way we communicate with clients, colleagues and friends. They offer 24/7 convenience, tracking capability and the ability to share information and photos. Technology has made many processes more efficient, but it has also opened a can of worms – email spam and phishing forms — that wreak havoc…Read the Rest of Article

Posted in Catalyst Healthcare Marketing, Content management, Email Marketing Campaigns | Comments Off on Set the Hook for Email Spam and Phishing Forms that Troll Past Your Medical Practice

Best Practices for Medical Email Newsletters

by | June 4th, 2013

Medical email newsletters help build your practice, so learn how to effectively run an email marketing campaign with these Catalyst Healthcare Marketing best practices for medical email.

Posted in Catalyst Healthcare Marketing, Content management, Email Marketing Campaigns, Google Ranking, Newsletters, Social Media | Comments Off on Best Practices for Medical Email Newsletters

Readable Web Content: Format for Fuctionality

by | March 5th, 2013

Readable web content takes practice. At Catalyst Healthcare Marketing, we know that many of you already realize that Google and other search engines reward fresh readable web content. Content is king, as they say. We won’t get into the details on why content is king in this post, but trust us when we say it is….Read the Rest of Article

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Posted in Blogging, Catalyst Healthcare Marketing, Content management, Readable Content, SEO content | Comments Off on Readable Web Content: Format for Fuctionality

Catalyst Healthcare Marketing Presents 2013 CME Accredited Dinner Programs

by | January 7th, 2013

Catalyst Healthcare Marketing announces its Continuing Medical Education (CME) Accredited Physician Referral Program for 2013 will spotlight best practices in ovulation induction.

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Posted in Blogging, Catalyst Healthcare Marketing, CME Dinner Programs, Content management, Outreach Marketing, Press Releases, SEO content, Social Media | Comments Off on Catalyst Healthcare Marketing Presents 2013 CME Accredited Dinner Programs

Creating Timely Content and Evergreen Content

by | January 7th, 2013

Catalyst Healthcare Marketing shares tips on creating content–evergreen content, timely content–into blogs for an effective social media strategy.

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Posted in Blogging, Catalyst Healthcare Marketing, Content management, Evergreen vs. timely content, SEO content, Social Media | No Comments »