Catalyst Healthcare Marketing

Content management

Challenges with QR codes

Physicians should avoid QR codes in marketing efforts.
The Problem with QR Codes

As mobile-phone browsers become even faster, the need to utilize a quick response code, commonly referred to as a QR code, is almost obsolete. You will recognize QR codes as the ubiquitous black-and-white graphic images with small squares on a variety of products and in magazine ads.

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Catalyst Healthcare Marketing Content management Social Media


Photo Use and Licensing Rights

Catalyst Healthcare Marketing Knows the Right Way to Handle Photo Rights

Just because you see a picture online doesn’t mean it’s yours to use. No one would approve of you taking a painting from a gallery without paying. Photos, infographics and other creative products are intellectual property that belongs to those who developed them. Many medical practices rely on Catalyst Healthcare Marketing to acquire and manage photo rights and licensing agreements so that they do not risk heavy fines incurred by using someone’s work illegally.

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Catalyst Healthcare Marketing Content management Quality Control


Van Halen and Catalyst Healthcare Marketing: Quality Control Rock Stars

One of the least glamorous jobs in promoting a concert or marketing a business involves quality control. Everyone assumes that the details have been handled. It’s a thankless job because few notice when it’s been done correctly. But everyone comments when things do not go according to plan. The Catalyst quality control team knows that when you are working with new technology,

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Catalyst Healthcare Marketing Content management Outreach Marketing Press Releases Quality Control SEO content Social Media Web design


Set the Hook for Email Spam and Phishing Forms that Troll Past Your Medical Practice

Email and web-based forms have changed the way we communicate with clients, colleagues and friends. They offer 24/7 convenience, tracking capability and the ability to share information and photos. Technology has made many processes more efficient, but it has also opened a can of worms – email spam and phishing forms — that wreak havoc on your medical practice.

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Catalyst Healthcare Marketing Content management Email Marketing Campaigns