An integrated marketing plan should have both blogs and social media marketing
“Do I have to add blog posts to my website if I’m doing social media marketing?” This is a common question we hear at Catalyst Healthcare Marketing. In fact, we sometimes hear the inverse question, “Do I really need to market on social media if I’m doing blog posts?” The answer to both of these questions is a resounding yes,
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Google’s new helpful content update is shaking up website rankings
As healthcare marketers and SEO specialists, it’s our job to keep our finger on the pulse of what’s happening in the industry. One of the latest developments in this space is a new Google update. The so-called helpful content update started rolling out in late August.
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Learn how you can use marketing on social media for patient conversion
As you think about marketing your practice, you might think that having an SEO-friendly website and running some PPC ads on Google is enough. However, the internet is a big place, and you want to be visible to prospective patients in as many places as possible.
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A healthcare marketing agency has experience and knowledge that a regular agency just doesn’t have
When you work in the medical space, you quickly understand the importance of specialties. If a patient has trouble conceiving, they wouldn’t go to a gastroenterologist. They need to visit a physician who has training and expertise in the field of infertility.
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Comparing webpages and blogs – Answering your questions
Many of our clients have questions about the difference between webpages and blogs. They want to know which type of content is more helpful for online marketing and growing their practice. When comparing webpages and blogs, the team at Catalyst Healthcare Marketing wants you to understand that these two types of content have different roles.
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We’re pleased to announce the newly designed website launch of CHCM client, Fertility Associates of Memphis, which took place this past week on March 25th, 2013. Additional services include brand oriented design, basic setup, and blog feed coordination for major social media accounts.
About Fertility Associates of Memphis:
Fertility Associates of Memphis is a Tennessee-based reproductive health,
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Readable web content takes practice. At Catalyst Healthcare Marketing, we know that many of you already realize that Google and other search engines reward fresh readable web content. Content is king, as they say. We won’t get into the details on why content is king in this post, but trust us when we say it is.
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Catalyst Healthcare Marketing shares tips on creating content–evergreen content, timely content–into blogs for an effective social media strategy.
Catalyst Healthcare Marketing announces its Continuing Medical Education (CME) Accredited Physician Referral Program for 2013 will spotlight best practices in ovulation induction.
