Catalyst Healthcare Marketing


The Importance of Using Photos for Marketing

Learn how using photos for marketing leads to more patient engagement and conversion

What do you find more attention-grabbing when you’re browsing on social media? A post with just words, or one that also includes a personalized photo? If you’re like most people, seeing a post that incorporates a photo is more likely to draw you in.

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Social Media Marketing on Different Platforms

Social media marketing is an important component of a successful marketing plan

If you think that your website is the only tool you need to attract new patients, allow us to introduce you to social media marketing. Each month, billions of people flock to social media platforms like Facebook, Instagram, Pinterest and Twitter. If your practice doesn’t have a social media presence on one or more of these platforms,

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WordPress Security: How We Keep Your Site Safe

WordPress security measures can keep your website safe from online attacks

What matters when it comes to a website? Yes, it should be user-friendly, informative and attractive. But that’s not all. It should also be secure. If you have a WordPress site (which is the most-popular way to build a website), WordPress security should be one of your top focuses.

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Catalyst Healthcare Marketing

Google My Business: What Is It and Why Does It Matter?

Without a Google My Business listing, you’re missing out on a marketing opportunity

When it comes to Google My Business (GMB), one fact remains true. If you have a business, you should also have a GMB listing. This is especially true if you have a medical practice. GMB is Google’s online business directory. When you type in the name of a business,

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Catalyst Healthcare Marketing Google Ranking Reputation Management SEO content Web visibility

What Is Reputation Management and Why Do You Need It?

Reputation management can mean the difference between success and failure as a medical practice

If you’re like most people, you’ve gone online to look at reviews for everything from products to restaurants. Potential patients are doing the same thing when they’re looking for a healthcare provider. During their search, you want them to find your practice and schedule an appointment.

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The Basics of HIPAA Compliant Marketing

HIPAA compliant marketing is a must for all medical practices

As a doctor, you know about HIPAA and how important it is to keep your patients’ protected health information (PHI) secure and private. However, you might not know how the HIPAA Privacy Rule applies to your marketing efforts. As a result, you might be in violation of HIPAA as you promote your practice and services.

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