Catalyst Healthcare Marketing

Social Media

How to Get More Instagram Followers

Learn how to get more Instagram followers and take your practice to the next level

As a medical practice or business, you need to have a social media presence. People love scrolling away on platforms like Facebook and Instagram. By being on these sites, you can easily get in front of your current and future patients during their leisure time.

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The Importance of Using Photos for Marketing

Learn how using photos for marketing leads to more patient engagement and conversion

What do you find more attention-grabbing when you’re browsing on social media? A post with just words, or one that also includes a personalized photo? If you’re like most people, seeing a post that incorporates a photo is more likely to draw you in.

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Social Media Marketing on Different Platforms

Social media marketing is an important component of a successful marketing plan

If you think that your website is the only tool you need to attract new patients, allow us to introduce you to social media marketing. Each month, billions of people flock to social media platforms like Facebook, Instagram, Pinterest and Twitter. If your practice doesn’t have a social media presence on one or more of these platforms,

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What Is Reputation Management and Why Do You Need It?

Reputation management can mean the difference between success and failure as a medical practice

If you’re like most people, you’ve gone online to look at reviews for everything from products to restaurants. Potential patients are doing the same thing when they’re looking for a healthcare provider. During their search, you want them to find your practice and schedule an appointment.

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The Basics of HIPAA Compliant Marketing

HIPAA compliant marketing is a must for all medical practices

As a doctor, you know about HIPAA and how important it is to keep your patients’ protected health information (PHI) secure and private. However, you might not know how the HIPAA Privacy Rule applies to your marketing efforts. As a result, you might be in violation of HIPAA as you promote your practice and services.

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CCPA and Digital Marketing – What You Need to Know

Catalyst answers your questions about the CCPA and digital marketing

With the passage of the California Consumer Privacy Act, there’s no doubt that California is serious about consumer privacy protections. The CCPA means that businesses collecting the personal data of California residents could face serious penalties if they don’t comply with the new law. But how do you know whether you fall under the CCPA?

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The ABCs of Digital Marketing – Online Marketing Acronyms

Let a healthcare marketing expert walk you through online marketing acronyms

Feel like you’re swimming in an ABC soup of online marketing acronyms? Digital marketing is full of terms like SEO, PPC and CTR, which can make little sense if you don’t know their definitions. To help you become well-versed in the language of online marketing,

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New Year, New Marketing Strategy

Make 2020 your best year yet with a solid healthcare marketing strategy

It’s a new year (and a new decade), so it’s time to revisit your marketing strategy. Marketing and healthcare are similar in that they both change over time. As we gain new information and tools, professionals in both fields need to change to stay current.

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