Elevate your Google Business Profile by filling out your services section
You’ve got your practice’s name and contact information listed in your Google Business Profile (GBP), but no profile is complete without the services section. Many people are tempted to leave this section blank. Some don’t want to spend the time completing it, while others assume people searching for their practice will already know what they offer.
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A social media marketing team helps you make the most of every post
When you’re marketing your practice, you want to be where the patients are. Where are the patients, you ask? On social media! However, it isn’t enough to have an account for your practice on Facebook or Instagram. You also have to use it properly to connect with your current patients and attract new ones.
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Want to get in front of more potential patients? Local SEO can help make it happen
Word of mouth is a great way to bring more patients to your practice, but do you know what’s even better? A solid local SEO strategy. This is a special type of search engine optimization. It can help your website and overall online presence rank higher in search engine results for location-specific web searches.
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Backlinks and link building can enhance your website’s credibility and SEO power
A lot of people know that keywords are important for search engine optimization (SEO). However, did you know that link building also has a vital role to play? As an experienced healthcare marketing agency, we understand the power of links on your website,
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Is SEO relevant in 2024? Yes, and here’s why.
We often hear the question “Is SEO relevant in 2024?” The answer is an emphatic, “Yes!” Every year, search engine optimization becomes more complex. In 2024, artificial intelligence and Google algorithm updates require close tracking and frequent changes in SEO strategy. This necessitates companies to employ even more focused,
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What Is Your Google Business Profile?
Why is your Google Business Profile (GBP) important for your business? GPB might sound like a new term, but at the end of 2021, Google announced that it was replacing its commonly known Google My Business (GMB) listings with Google Business Profile, an updated way for local businesses to manage their local listings.
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Do you have a user-friendly website? Is your website search engine optimized? Do you have a presence on social media? If you can’t answer “yes” to these questions with confidence, maybe it’s time to learn more about healthcare consumerism and how medical marketing services can help give your practice a competitive advantage.
Today, more patients find physicians and information online
Healthcare consumerism simply means that patients take more control over their choice of physicians and practices,
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Professional writers and editors produce quality content that performs
Marketing may seem to be an expendable expense. Almost any high school student can take advantage of templates and set up websites with low-cost hosting sites. Social media posts are free. Printers will produce brochures and flyers. You are the healthcare expert. So why do you need to pay professional writers and editors to explain what you do?
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Meta tags establish first impressions
Meta tags are the matchmakers of the internet. They help Google and other search engines recognize your webpage and the information you provide. When potential clients begin an online search, the metadata that best matches their request leads them to your content. There may be thousands of potential suitors, so your site needs search engine optimization (SEO) tools to quickly bring together users and you.
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An integrated marketing plan should have both blogs and social media marketing
“Do I have to add blog posts to my website if I’m doing social media marketing?” This is a common question we hear at Catalyst Healthcare Marketing. In fact, we sometimes hear the inverse question, “Do I really need to market on social media if I’m doing blog posts?” The answer to both of these questions is a resounding yes,
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